Our diverse 4,000+ team, composed of the worlds Top 1% of tech talent, works remotely on roles that drive significant impact worldwide.
When you apply for this position, youre taking the first step in a process that goes beyond the ordinary. We aim to align your passions and skills with our vacancies, setting you on a path to exceptional career development and success.
Employer Branding Specialist at BairesDev
We are looking for an Employer Branding Specialist to execute highly effective brand marketing plans through a deep understanding of the consumer and our target market, which in turn, achieves profit and maximizes the brands long-term potential.
What You Will Do:
- Help to identify how our brand is currently positioned in the market and design a research-based brand strategy. - Analyze customer knowledge, trends, market analysis, and best marketing practices to create successful brand strategies. - Assist in developing and maintaining the brand messaging and brand visual elements. - Develop and execute marketing campaigns aimed at communicating our brand message. - Communicate our brand personality internally and align the company around foundational concepts. - Measure and report on the success of brand marketing campaigns. - Anticipate consumer trends and keep the brand updated. - Influence brand initiatives, ensuring consistency with the tone of voice and brand messaging. - Increase brand awareness and consideration as well as build market position. - Develop, execute and track collateral and materials for internal and external purposes. - Create and implement brand marketing strategies. - Identify consumer opportunities and develop strategies and campaigns to increase brand awareness. - Establish positioning, identify the objective audience and develop marketing plans with specific objectives in different channels and segments. - Assist in the creative direction to meet the objectives of all publicity and public communications. - Research product weaknesses and areas to overcome with developing brand identity.
Heres what we are looking for:
- 2+ years of experience in a similar position. - Proven work experience as an Employer Branding Marketer. - Proven experience in the implementation of successful digital marketing campaigns. - Experience in B2B service marketing. - Solid knowledge of online marketing tools and best practices. - Strong understanding of how all current digital marketing channels work. - Creativity. - Trend Savviness. - Strategic thinker. - Highly motivated, flexible, and service-oriented. - Versatile, goal-oriented, driven, and proactive. - Prioritization, time management, and organizational skills. - Excellent analytical and project management skills. -Advanced English level.
How we do make your work (and your life) easier:
- 100% remote work (from anywhere). - Excellent compensation in USD or your local currency if preferred - Hardware and software setup for you to work from home. - Flexible hours: create your own schedule. - Paid parental leaves, vacations, and national holidays. - Innovative and multicultural work environment: collaborate and learn from the global Top 1% of talent. - Supportive environment with mentorship, promotions, skill development, and diverse growth opportunities.
Apply now and become part of a global team where your unique talents can truly thrive!", "identifier":{"@type": "PropertyValue", "name": "BairesDev", "value": "794497"}, "datePosted" : "2025-04-21", "validThrough" : "2025-05-21", "employmentType" : "FULL_TIME", "hiringOrganization" :{"@type" : "Organization", "name" : "BairesDev", "sameAs" : "https://www.mipleo.com.mx/ofertas-de-trabajo/empresa/bairesdev-id-794497", "logo" : "https://www.mipleo.com.mx/timthumb.php?src=src/files/78a9a0bef780a44636160d9d72a0a9a4.jpeg&h=112&w=112&zc=2"}, "jobLocation" :{"@type" : "Place", "address" :{"@type" : "PostalAddress", "addressLocality" : "San Luis Potosí", "addressRegion" : "San Luis Potosí", "addressCountry": "MX"}}, "baseSalary":{"@type": "MonetaryAmount", "currency": "MXN", "value":{"@type": "QuantitativeValue", "value": "0.00", "unitText": "MONTH"}}}